On PR Newswire: Samsung Expands Recall, BuzzFeed and Twitter Partner, A&F Debuts New Brand Identity
With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire for Journalists. Here are some of this week’s most newsworthy releases you might have missed.
Samsung Expands Recall of Galaxy Note7 Smartphones Based on Additional Incidents with Replacement Phones
The U.S. Consumer Product Safety Commission on Oct. 13 issued the following recall warning on the Samsung Galaxy Note7 smartphones. The lithium-ion battery in the Galaxy Note7 smartphones can overheat and catch fire, posing serious fire and burn hazard to consumers. Consumers should immediately stop using and power down all Galaxy Note7 devices, including Note7 devices received as replacements in the previous recall. Contact the wireless carrier, retail outlet or Samsung.com where you purchased your device to receive a refund or free exchange for a new replacement device plus incentives. Consumers who purchased their phones from other sources should contact Samsung directly to receive a free remedy. See the full release for more details about the recall.
BuzzFeed News and Twitter announced on Oct. 13 that they will partner on an election night special live from BuzzFeed’s New York City offices, and streamed exclusively on Twitter. On a night when millions are focused on the final chapter of the election cycle and campaign results, BuzzFeed News and Twitter will provide an alternative approach to coverage for a next-generation, highly engaged audience on the platform where the central political conversation is happening in real-time. Live coverage on Twitter will start at 6 p.m. EST. See the full release to learn more about how Twitter and BuzzFeed will cover the election results.
Abercrombie & Fitch Co. on Oct. 13 introduced a redefined identity for the Abercrombie & Fitch brand, reflecting the character, charisma, and confidence of today’s consumer, while honoring the brand’s 125-year heritage as a quality, casual, and distinctively American luxury brand. The new brand conviction will be launched with the company’s largest-ever advertising campaign to kick off this year’s holiday season. At the same time, A&F will introduce a completely redesigned website, all-new digital advertising across video streaming websites, music platforms, and social media, and out-of-home marketing in New York City, Los Angeles, and Chicago. See the full release to learn more about A&F’s new brand identity.
Keep Calm and Reach for Your Phone: 53% of Global Consumers Feel Anxious When Their Mobile Device Is Not Nearby, Says Nielsen
The struggle is real. In an increasingly connected world where news, retail shopping, banking, and entertainment are available 24/7 on a variety of mobile devices, fear of missing out (FOMO) is a legitimate phenomenon. According to the new Nielsen Mobile Shopping, Banking and Payment Report, released Oct. 11, 53% of global consumers say they feel anxious when their mobile devices are not close at hand. Two thirds (56%) can’t imagine life without mobile devices, and 70% say their mobile device makes their life better. Two thirds of global respondents (66%) agree that face-to-face interactions are being replaced with electronic ones, but that might not be a problem as almost half (47%) say they prefer texting to talking anyway. See the full release to learn more about the report.
Suffering Continues After Hurricane Matthew: Red Cross Shelters 4,800; Urgent Need for Blood, Platelet Donations
The American Red Cross is on the ground providing safe shelter, food, and relief supplies to help people still suffering from Hurricane Matthew’s lingering effects. The storm also continues to impact blood collections in the Southeast, resulting in an urgent need for blood and platelet donations across the country. See the full release to learn more about the Red Cross’ activities in the Southeast.
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Larry Grady is online content manager at PR Newswire for Journalists. He has worked in business media for nearly 30 years and enjoys reality TV and daydreaming about travel and wine.