‘Tis the Season: A Festive Roundup of Holiday Press Releases
Photo by Caley Dimmock on Unsplash
While you might be watching your colleagues start off on their vacations or staycations, you’ve got more holiday feature writing to do. This annual deadline might not always lead to your most creative writing.
Thankfully, you’ve got a place to go: PR Newswire for Journalists can help journalists and bloggers fill those empty spaces on their websites with compelling holiday news content.
When readying your site for the holidays, we’ve got you covered.
Standalone Holiday News Stories
News releases have become great vehicles for storytelling. Marketers and publicists know you’re pressed for time and low on staff through the new year, so they’re making releases easier than ever to use.
Source: PRNewsfoto/Campbell’s
Even if you completed your holiday gift-giving guide or roundups months prior, you likely will continue updating your website through the end of the year. So unless a(nother) major news event occurs, you’re probably still recycling the same ideas, tweaking them a bit, and adding a 2024 or 2025 label.
A quick search of recent releases uncovered these announcements, which can be used as standalone, evergreen holiday pieces:
- Handy Hacks to Take the Stress Out of Holiday Hosting
- Campbell’s® Third Annual State of the Sides Report: Celebrating the Shared Love of Side Dishes Across America
- Toy Safety Awareness Month Shares Tips for Safe Toy Shopping this Holiday Season
- Finish® Brand Unveils New Mash-Up Recipe – The Ultimate Side Dish for the Holiday Season
- Turkey Tips for a Stress-Free Thanksgiving Feast
- Don’t Let Scammers Steal Your Holiday Cheer: New Norton Report Reveals Nearly Half of U.S. Consumers Were Targeted by a Scam While Online Shopping
- Tasty Twists on a Traditional Holiday Treat
Holiday News with Multimedia
If you’re searching for high-resolution images and/or videos, you’re in luck – many releases sent via PR Newswire include multimedia elements, making them easy to download and add to your story.
Feel free to publish photos, logos and videos without worrying about copyright issues. Everything on our newswire is fair game for use.
Here are just some of the images you might find if you search for holiday news on PR Newswire for Journalists right now:
Top row, left to right: Photos by Canada Post, Fancy Sprinkles and Caribou Coffee; Middle row, left to right: Photos by Enchant Christmas and HomeGoods; Bottom row, left to right: Photos by Old Navy, Mars, Incorporated and Corner Bakery Cafe.
Holiday Shopping News & Spending Trends
‘Tis the time of year for consumer and retail companies to announce new products and savings for consumers. And similar to recent years, many of the holiday sales have started early, been extended over several days/weeks or have moved entirely online, so it’s important for journalists and bloggers to keep up with the latest announcements.
Source: PRNewsfoto/Lowe’s Companies, Inc.
If you’re putting together a deal guide, a list of gift ideas or holiday budgeting tips, a custom newsfeed on PR Newswire for Journalists will help you find the perfect holiday content to fit your needs.
Here are some recent press releases related to holiday shopping:
- Ace Hardware Simplifies Holiday Gift Giving with Unbeatable Deals and Quality Picks for Everyone on the List
- M&M’S® Celebrates the Holidays with Sweet Customizable Gifts
- Lowe’s Assists Customers and Members with Big Holiday Savings, New Must-Have Gifts, and Bigger-Than-Life Décor for the Season
- Target Kicks Off Holiday Savings with Early Black Friday Sale Plus Daily and Weekly Deals
- LG Launches Early Black Friday Discounts on Must-Have Tech
In addition to gift guides and shopping trends, brands are also diving into how consumers’ purchasing decisions will be affected by the presidential election, the economy and other factors this year — and not all survey findings are the same:
- Nearly 40% of Shoppers Plan to “Treat Themselves” Using Pay Later Options This Holiday Season, New Splitit Study Finds
- Americans Ready to Open their Wallets this Holiday Season
- 2024 Is Shaping Up to Be the Smallest Black Friday Ever: GoDaddy Study
- Financial Strain Dampens Holiday Cheer for Many Americans; Thrivent Survey Finds
- BMO Survey: Americans Plan to Spend Less This Holiday Season
Holiday Travel News
Whether travelers are looking for a picture-perfect winter getaway or want to escape the cool weather and relax on the beach, holiday travel is booming. According to Deloitte, 49% of Americans intend to travel between Thanksgiving and mid-January. But not all generations are travelling the same way. Younger and higher-income travelers are driving travel this season and Millennials plan to spend the most ($3,927).
Source: PRNewsfoto/Deloitte
Here are a few recent holiday travel news stories you might have missed.
- 30 Percent of Travelers Likely to Use AI to Plan Holiday Travel
- bnbfinder Survey Shows Cash, Gift Cards, and Trips Top Consumers’ Wish Lists this Holiday Season
- Travelers Choose Driving over Flying this Holiday Season, Opting for Reliable Methods of Travel and Familiar Destinations
- United Launches Largest Winter Schedule Ever with a Focus on Africa, Southern Europe, & Latin America Plus Ski and Sun Destinations Across the U.S.
- Traveling for Turkey Day? Here’s a List of Top 10 Destinations That Will See an Influx of Visitors This Year
Need to follow up? That’s easy.
If you decide to make a few calls to supplement the press release content, finding a source to interview isn’t impossible, even at this time of year.
Every release that crosses our newswire comes with a media contact in the release. Email and phone numbers are standard, and these folks are ready for your questions.
Finally, if you’ve not already tried our ProfNet service, give it a try. There are expert sources available for interview at any time.
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Rocky Parker is the Manager of Audience and Journalist Engagement at Cision PR Newswire. She's been with the company since 2010 and has worked with journalists and bloggers as well as PR and comms professionals. Outside of work, she can be found trying a new recipe, binging a new show, or cuddling with her pitbull, Hudson.
