When to Use Infographics: 4 Content Types Perfect for Custom Visuals
If you have information that can be summarized in a visual format, an infographic can be a great boost to your content.
PRN Media How-To: Journalists’ Favorite Features
News happens faster than ever these days. Adding to the speed of information coming in and going out, you must create visually-appealing, tweetable, Instagramable stories that quickly can be re-purposed for the web and/or a blog post. There’s no shortage of sources to tap into to meet the new demands of news reporting. Searching the…
PRN Media How-To: Find Photos, Video and Other Multimedia To Help Tell Your Story
This latest installment of PRN Media How-To focuses on making the most of PR Newswire for Journalists’ Multimedia Gallery. Catch up on previous how-tos and try our free media tools for yourself by signing up at prnmedia.prnewswire.com. When it comes to telling a story, art is a critical component. I’ve worked in many newsrooms that either…
Tell Us: How Do You Use Multimedia?
When one refers to the “old days,” it means different things to different people. In the news industry, we’re talking pre-smart phones, pre-social media, and pre-all things digital. You could argue journalism was simpler then. Reporters took notes, conducted interviews, got a few quotes, and wrote their stories. Done. Now, thanks to YouTube, Twitter, Facebook, Instagram,…
Faster Fact Checking, Part 2: Making Sense of Social Media
This is the second in a series about online resources for faster fact checking. Read Part 1 for tools that help journalists make sense of statistics. Social media often gets blamed for inaccurate reporting and spreading misinformation. Twitter, Instagram, Facebook, and other social networks can be helpful, so long as they’re used responsibly. User-generated content…
42% of Journalists and Bloggers Report Using More Multimedia
As we prepared for the changes to PR Newswire for Journalists this week, we asked media professionals via LinkedIn and Twitter how their news content has evolved. Half of the poll’s respondents indicated the biggest change has been an increased focus on a story’s popularity over news value. The second largest shift was in the importance of…
Meeting the Rapid Fire Needs of the Media
As I contemplated this post to tout the recent enhancements to our media site, PR Newswire for Journalists, I found myself reflecting on how the role of journalists has evolved and changed over the years, and how at every phase, PR Newswire has tried to answer their changing needs. A former reporter myself, I remember…
