There’s No Such Thing as an SEO Expert in 2019
To understand search engine optimization, you have to know about search engines.
SEO for Bloggers: 4 Ways to Boost Your Relationship with Search Engines
With Valentine’s Day just behind us, it’s the perfect time to treat your blog to a proper business strategy. Search engine optimization is a good place to start. Search engines are a huge traffic driver if you’re properly indexed and have authority on a topic to rank high in search. So whether you write as…
Above the Fold: 5 Basic Newspaper Principles to Apply to Your Online Content
I love newspapers. I’m a former reporter – interning throughout college and working as a sports writer for six years. My dad was a newspaper man for nearly 40 years. So yeah, I’ve got a soft spot for the printed word. Today, words still are my specialty, but I think of them a little differently.…
Media Insider: Do Journalism Degrees Matter, How Facebook Swallowed Journalism, and SEO Tips for Blog Beginners
Welcome to Media Insider, PR Newswire’s round up of journalism, blogging and freelancing stories from the week. Memo to Tony Gallagher: Why Journalism Degrees Really Do Matter (The Guardian) Recently, the Sun’s editor, Tony Gallagher, spoke out against the university route into journalism, maintaining journalism is not a profession that requires academic grounding, The Guardian says.…
10 Things to Check Before Publishing Your Blog Post
After all the hard work you put into your blog post, hitting “publish” can be as rewarding as sipping a glass of wine after a long, hard day of work. However, just as one must complete tasks before leaving work, a blogger must check certain things before hitting “publish.” Below is a list of 10 things…
Quality and Relevance Reign: 9 Tips for Creating Online Content from Searchmetrics’ 2014 Study
Google’s algorithms can baffle the best of us. As any blogger or digital writer will attest, it seems that once we’re used to the latest changes, Google unleashes another batch upon us. Be it Panda, Penguin, or some other adorably-named update, who can keep up? Fortunately, Searchmetrics has, with its 2014 SEO Rank Correlations and Ranking Factors Study. “High quality,…
