Blog quality and quantity will both impact your blog’s success. Here are some tips for finding the right balance.
Be mindful of the active and passive language that you use in your writing – and what meaning that may be conveying to your readers.
With the right newsletter, a publication can build a loyal reader base, increase engagement, and boost traffic to its website.
Building an audience that trusts you and looks forward to the content you produce will keep them coming back time and again.
Ranking for a search query these days comes down to anticipating the needs of a searcher and writing content that answers those questions.
There are billions of dollars of grants out there, it’s only a matter of time before you find the money with your organization’s name on it.
Once a reader lands on your post, your content format plays a role in holding their attention.
Have a mental block while writing? Knowing the common causes and simple solutions for writer’s block can help.
Ghostwriting comes with unique challenges. Preparation and planning are critical to success.
It’s imperative to adapt your writing to suit all audiences.
It’s tempting to just write and submit. But, if you want to be a really good writer, you need to master the craft of self-revision.
Let’s face it: Writing is hard work.
You don’t need to be manipulative to appeal to your reader’s feelings.
Ghostwriting needn’t be creepy. But you do need to become someone else.
Don’t write to be perfect. Write to get it done.
One of my best editors once told me to combat writer’s block, I just had to start writing. The instructions were simple: Start anywhere in my story and put words down. Eventually, I’d have enough to sew my story together and come up with a full draft. This was easier said than done. And once…
In this digital age of storytelling, writers have multiple vehicles in which to tell their story. Whether you’re writing traditional articles, producing content for private clients, or simply marketing your own work, you need to stay on top of the various tools and platforms available to you. At a recent American Society of Journalists and…
My best editor used to encourage me to strip my writing to “bare bones.” I did this for weeks, confused why I needed to remove all flowery words and pithy turns of phrase. Then it hit me: My writing was awful. You might know how this feels. You question whether you’re cut out for this…
A reporter has one job when covering a sporting event – to paint a picture. But what do you do when your entire audience has already seen that picture? In many respects, covering high school sports is easier than covering big-time college athletics or the pros. It’s a much simpler process because your readers…
Welcome to Media Insider, PR Newswire’s round up of journalism, blogging and freelancing stories from the week. If You Want to Reach Millennials, Employ Them (World Editors Forum Blog) The American Press Institute recently published a ‘how to reach millennials’ report containing a few essential factors regarding how to garner a larger audience “roughly made up…