On PR Newswire: What Keeps Couples Happy, Americans are Eating More Pizza, Equifax Comments on Indictments
With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire for Journalists. Here are some of this week’s most newsworthy:
Quality Time, Sex and Politics: The Behaviors Keeping American Couples Happy During the 2020 Election Year
American couples, once again, personify the resiliency of happiness and love even during times of political uncertainty. The Third Annual “The Happiness Index: Love and Relationships in America,” a national report commissioned by America’s #1 trusted dating service, eharmony, and conducted by Harris Interactive, reveals that year-over-year, couples continue to report being happy in their relationship – but it requires some work.
It’s no wonder that pizza has its own holiday when it is consistently named one of America’s favorite foods. This Sunday (Feb. 9) marks an entire day dedicated to the cheesy treat that can be enjoyed anytime, anywhere. From meat lovers and Margherita to deep dish and stuffed crust, there is a pizza for everyone. In a world of infinite dining options, consumer trends show that pizza has seen the largest increase in eating occasions over any other food in the past decade (NPD, 2020).
Statement of Mark W. Begor, Chief Executive Officer of Equifax, on the U.S. Department of Justice Indictment Alleging China Carried Out 2017 Cyber Attack
Earlier today (Feb. 10), the U.S. Department of Justice announced the indictment of four individuals who are members of the People’s Liberation Army (PLA), the armed forces of the People’s Republic of China, in connection with the theft of consumer data in 2017. As the indictment states, the cyberattack against Equifax was a state-sponsored operation by a well-funded and sophisticated military arm of the Chinese government.
How did jeans and trucker hats, originally uniforms for the working class, become iconic fashion? Why does luxury brand Balenciaga sell a $2,000 purse modeled after a $1 blue Ikea shopping bag? What’s behind the craze for lobster mac-n-cheese? New research from Columbia Business School Professor Silvia Bellezza and Wharton School Professor Jonah Berger sheds light on when and why people appropriate low-end cultural items and mix them with high-end status symbols.
Amazon Prevailed Over Disney and Apple for First Time in MBLM’s Brand Intimacy 2020 Study, Now in its 10th Year
Amazon ranked #1 for the first time in MBLM’s Brand Intimacy 2020 Study, which is the largest study of brands based on emotions, now in its 10th year. Disney and Apple placed second and third in the study, which will be launched on Valentine’s Day. Automotive brands comprised four out of the top 10, up from three in 2019, while media & entertainment brands slipped by one – making up four of the top 10 in last year’s study and three in 2020. Apple represented the only technology & telecommunications brand.
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Larry Grady is online content manager at PR Newswire for Journalists. He has worked in business media for nearly 30 years and enjoys reality TV and daydreaming about travel and wine.