The Top 5 Press Releases of January
2025 started with a strong interest in consumer news, including collectibles and more business-y press releases that could impact the average person.
These five press releases generated the most interest on prnewswire.com in January, based on release views. The brands also made these announcements easy for journalists to use by providing downloadable multimedia, highlighting the key takeaways, providing engaging quotes and more. Catch up on the big press releases you might have missed.
1. Rare High End Michael Jordan Basketball Cards Discovered in Arizona Shoe Boxes After Two Decades
Source: PRNewsfoto/Auction Monthly
The rare basketball cards originally belonged to an Arizona collector who embarked on a mission to acquire every Michael Jordan refractor card produced from the 1990’s to early 2000’s. His dedicated pursuit resulted in an astonishing accumulation of nearly every Jordan Refractor and Atomic Refractor across various brands from 1993 Finest up until Jordan’s final years with the Washington Wizards. This level of sports card collecting dedication is uncommon, making the collection even more impressive.
Find more like this: Sunday’s Big Game is only days away! Catch up on the latest Big Game press releases and bookmark this sports calendar to help plan your coverage for the rest of the year.
2. Henry Repeating Arms Levels Up the Lever Action with the New Lever Action Supreme Rifle
“The Lever Action Supreme Rifle is a testament to our commitment to innovation and pushing boundaries while preserving the soul of the platform that brought us to the dance,” said Andy Wickstrom, President of Henry Repeating Arms. “With several patent-pending advancements on board, we’ve created a rifle that propels the lever action into the future.”
Find more like this: New product and service announcements make up a significant portion of the press releases sent via PR Newswire. Don’t miss out! Create your custom newsfeed with PR Newswire for Journalists to be alerted when these announcements go out.
3. OREO and Post Malone Team Up to Bring Fans What Posty Calls “the Best OREO Ever!”
Source: PRNewsfoto/Mondelēz International
The OREO cookies star a first-of-its-kind swirled creme combining salted caramel and shortbread flavor creme, sandwiched between an OREO chocolate cookie and a signature golden cookie for a delicious duet of flavors in every bite.
Each cookie also features 1 of 9 unique embossments inspired by Posty’s world and handpicked by the artist himself—from a hero OREO x Post vinyl to cookies that show off his diverse discography. No matter the pack, you can expect a sweet mix of OREO cookie designs and a handwritten signed note on the back of the pack from Post Malone himself.
Find more like this: Click to read the recent food and beverage press releases sent via PR Newswire.
4. Flowers Foods, Inc. to Acquire Simple Mills
The deal enhances Flowers’ growth by adding a scaled, better-for-you snacking platform that is successfully penetrating mainstream consumers and offers significant white space for future growth. It also diversifies category exposure, bolstering Flowers’ exposure to better-for-you and attractive snacking segments through the addition of Simple Mills’ market-leading products, which are meaningfully outpacing category growth.
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5. Frontier Airlines Confirms Compelling Proposal to Combine With Spirit Airlines
Source: PRNewsfoto/Frontier Group Holdings , Inc.
Bill Franke, the Chair of Frontier’s Board of Directors and the managing partner of Indigo Partners LLC, said, “This proposal reflects a compelling opportunity that will result in more value than Spirit’s standalone plan by creating a stronger low fare airline with the long-term viability to compete more effectively and enter new markets at scale. We stand ready to continue discussions with Spirit and its financial stakeholders and believe that we can promptly reach agreement on a transaction.
Find more like this: Read the latest airlines and aviation press releases from major airlines like United, Southwest and Spirit, plus private jet companies, airports, plane manufacturers, and more.
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Sarah Roberts is Director of Customer Content Services. In a previous life, she was a newspaper reporter in the Midwest before permanently retiring her snow shovel and moving to the Land of Enchantment. In her spare time, she enjoys reading, exploring the craft beer scene and petting all the dogs.
