On PR Newswire: Pink to Sing Super Bowl National Anthem, Gal Gadot is Revlon’s Newest Brand Ambassador, New Dog Breeds Added to AKC Roster
With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire for Journalists. Here are some of this week’s most newsworthy releases you might have missed.
International superstar P!NK will sing the National Anthem as part of Super Bowl LII pregame festivities at U.S. Bank Stadium in Minneapolis on Sunday, Feb. 4, the NFL and NBC announced on Jan. 8. The performance will be televised live on NBC prior to kickoff. The Super Bowl is annually the most-watched television program. P!NK’s performance of the National Anthem in Minneapolis will be her first time appearing on the Super Bowl stage.
The Pack Has Expanded: Nederlandse Kooikerhondje and Grand Basset Griffon Vendeen Gain Full American Kennel Club Recognition
The American Kennel Club (AKC), the world’s largest purebred dog registry and leading advocate for dogs, announced on Jan. 10 that the Nederlandse Kooikerhondje and the Grand Basset Griffon Vendeen received full recognition, bringing the total number of AKC-recognized breeds to 192. “We’re excited to welcome these two breeds into the AKC family,” said AKC Executive Secretary Gina DiNardo. “These are two very different dogs – a duck hunter and a scent hound – and they make wonderful companions for a variety of people. It’s important for prospective dog owners to do their research to find the right breed for their lifestyle, and visiting http://www.akc.org is a great way to start.”
Revlon on Jan. 9 announced Gal Gadot as new global brand ambassador, and the embodiment of what it means to Live Boldly, Revlon’s new campaign designed to inspire women to express themselves with passion, optimism, strength, and style. Revlon’s new Live Boldly campaign will launch later in the month. The new multi-media campaign will be brought to life through a series of experiential activations and cultural immersions designed to bring women together around powerful conversations, shared experiences and a celebration of diverse beauty.
David Beckham unveiled the launch of his first global grooming brand, HOUSE 99, a complete collection of 13 innovative products to conquer every style ambition. The highly anticipated launch was created by Beckham in partnership with L’Oréal Luxe to provide all the tools men need to experiment with their look in order to express their own evolving style and unique identity. HOUSE 99 takes a holistic approach to grooming, merging British barbershop culture and style with hair, skin, beard, and tattoo creativity to build a home for every man’s next look. This new grooming brand will launch in the U.S., exclusively at Ulta, on March 4, and will be available in 19 countries.
Texas continued its reign as America’s number-1 growth state during 2017, according to U-Haul data analyzing the past year’s U.S. migration trends. Year-over-year arrivals of 1-way U-Haul truck rentals rose 1% while departures climbed 3% from Texas’s 2016 numbers. Some of the state’s increase in overall U-Haul transactions can likely be attributed to an active hurricane season. Despite a larger year-over-year increase in departures, arriving trucks still accounted for 50.3% of all one-way U-Haul traffic in Texas to maintain its status as the top net-gain state. Texas secured the No. 1 growth ranking for 2016 after settling for the No. 39 spot for 2015.
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Larry Grady is online content manager at PR Newswire for Journalists. He has worked in business media for nearly 30 years and enjoys reality TV and daydreaming about travel and wine.