5 Steps: How to Keep Up with Hispanic News Beyond Hispanic Heritage Month
While Hispanic Heritage Month will soon wrap, coverage of the Hispanic and Latin community continues year-round.
Covering immigration can be challenging. Here’s how to do it well in the Trump era.
Spanish-language media has always covered immigration well. But when you add to the conversation a wall, travel ban, and sanctuary cities, the subject of immigration gets pushed to the top of the news cycle. For journalists working with Spanish-language media, covering immigration can present challenges. They must strike a balance between reporting recent developments and…
Career Crossroads: Latina Talk Show Host Balances Passion for Journalism with Dream of Acting and Music-Making
It’s not every day that you get to shape history. That’s exactly what Cuban-American journalist María Laria did in 1988, as the first woman to create, produce, and host a Spanish-language talk show in the United States. Laria became a household name for Latinos. Today, she’s on the air with her current show, Arrebatados, where guests…
Speaking on a Panel? Expertly Prepare with These Best Practices from the Pros
Not all media panels are created equal. But they’re an important avenue for audiences to connect with you, beyond reading your stories and following on social media. Consumers want to learn about your experience in the media industry. And, as niche topics have increased, so has the demand for print journalists, bloggers, YouTubers, and influencers…
Career Crossroads: How a CNN en Español Host Sparks Positive Empowerment Beyond Media
Ismael Cala is no stranger to social media. The CNN en Español host has more than 2.51 million Twitter followers and 1,300,000+ likes on Facebook. Cala agrees social networks are fundamental to building a brand. But it takes much more than that – it’s about connecting with your followers. “I call them my partners,” Cala…
Super Fan or Cyber Stalker? How You Can Tell the Difference and When to Draw the Line
As a member of the media, you’re probably a local celebrity. You’ve built a solid following – readers, listeners, and/or viewers. Fans are following you on social media, and you may possess a verified Twitter account. Your personal brand is falling into place, and you regularly engage your audience on social channels. They, in turn, retweet…
On-Air Faux Pas? Experts Share Advice to Regain Viewer Trust
Let’s face it: No one’s perfect. Folks on television probably have a greater appreciation of this than most. The past year was chock-full of on-air faux pas. News anchor Kristi Capel of Fox 8 in Cleveland was suspended for three days after using a racial slur on live TV. Then there was the critique of…
